Foundation for a Smoke-Free World

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The world has 1.1 billion smokers.
Most are struggling to quit.
Let’s end smoking in this generation.

Global Confusion

A look at the challenges and solutions for ending smoking worldwide.

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a global epidemic

Smoking is the world's leading cause of preventable death.

there is one death every six seconds from smoking. ¹
there are 7.2 million smoking-related deaths annually, killing more people than hiv/aids, malaria and tuberculosis combined.²
smoking kills more than half of its long-term users.^3 4
second-hand smoke causes more than 890,000 premature deaths per year.⁵
nearly 70 percent of smokers want to quit.⁶

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