Director, Social and Digital Media
As Director of Social and Digital Media, Lourdes Liz creates and implements the Foundation’s integrated marketing strategies on digital and social media platforms.
Lourdes is a seasoned marketing executive with expertise in brand marketing, mission communications, donor development and content creation. She has been a member of senior management, has led and managed teams, strategic partnerships as well as operating budgets.
Throughout her career she has been a member of the following global retail, and entertainment companies: Macy’s, Style Network, HBO, Warner Bros Animation, MTV Networks, as well as small startups (e.g. Fútbol Mundial and nonprofit organizations) the United Nations and the Leukemia & Lymphoma Society.
Lourdes resides in New York City and holds a B.A. in International Relations and Spanish Literature from Colgate University, and an MBA from J.L. Kellogg Graduate School of Management, Northwestern University.