Dr. Derek Yach, President of the Foundation, has been supporting and leading smoking cessation research and policy development for more than 30 years. As an anti-smoking advocate, he has been a strong proponent of harm-reduction policies and was calling for a greater emphasis on harm reduction as early as 2005. He is also a passionate advocate of health promotion and disease prevention and was instrumental in the development of the World Health Organization’s Framework Convention on Tobacco Control (WHO FCTC), an international treaty that was developed and adopted in response to the globalization of the tobacco epidemic. It states the dangers of tobacco and presents measures to limit its use, sale, distribution, and advertisement worldwide.
Dr. Yach is an advocate of healthy lifestyles, including exercise and a nutritious diet. He recognizes that creating a smoke-free world will contribute to preventing non-communicable diseases, adding years to the lives of the global population, improving quality of life, and increasing economic production. Here you will find out more about Dr. Yach’s commitment to end smoking and his work on harm reduction for those unable to quit.
2020 Briefing Paper - Global State of Tobacco Harm Reduction Millions of lives will be saved if the recommendations of this report are implemented! We could #endsmoking if we got behind the ideas here. @SmokeFreeFdn @INNCOorg @WHO https://gsthr.org/report/2020-briefing-paper
Almost 70% of smokers in the U.S. want to quit & nearly half have tried to quit in the last year. Only about 4% will be successful. The 2018 EY Parthenon report shows that solutions on the market only help a small percentage of smokers quit. #CessationSGR http://bit.ly/2S5ogDy
Creating a smoke-free world will require innovation and tailored approaches to cessation. We hope the Smoking Cessation: A Report of the Surgeon General will spur much-needed action in this field. See the Foundation’s full statement here. http://bit.ly/2RIX3op
The true cost of a cigarette goes beyond the price tag. Smallholder tobacco farmers face a shifting tobacco market and must identify #AlternativeLivelihoods. http://bit.ly/300BmDf
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