Foundation for a Smoke-Free World Statement on FDA’s Marketing Denial Orders to JUUL Labs, Inc
For years, worldwide, independent research has concluded that adult use of e-cigarettes is far less harmful than smoking combustible cigarettes. As use and death rates from smoking idle at a precariously high level across the globe, smokers are desperate for more safe options to kick the habit. The Foundation for a Smoke-Free World fully appreciates the FDA’s prior authorization of 23 electronic nicotine delivery system (ENDS) products for adult smokers as appropriate for the protection of the public health. We will continue to work with all stakeholders to achieve the Foundation’s goal of ending smoking in this generation.
ABOUT FOUNDATION FOR A SMOKE-FREE WORLD
The Foundation for a Smoke-Free World is an independent, US nonprofit 501(c)(3) private foundation with the purpose of improving global health by ending smoking in this generation. The Foundation supports its mission through three broad categories of work: Health and Science Research; Agricultural Diversification; and Industry Transformation. Funded by annual gifts from PMI Global Services Inc. (“PMI”), the Foundation is independent from PMI and operates in a manner that ensures its independence from the influence of any commercial entity. Under the Foundation’s Pledge Agreement with PMI and bylaws, PMI and the tobacco industry are precluded from having any control or influence over how the Foundation spends its funds or focuses its activities. For more information about the Foundation, please visit www.smokefreeworld.org.