President and Board Member
Derek YachPresident and Board Member
Dr. Derek Yach, a global health expert and anti-smoking advocate for more than 30 years, is the president of the Foundation for a Smoke-Free World. Throughout his career, he has supported and led smoking cessation research and policy development and has been a strong proponent of harm-reduction policies, calling for a greater emphasis on harm reduction as early as 2005. He is also a passionate advocate of health promotion and disease prevention, and is advancing his career’s work at the Foundation for a Smoke-Free World.
Chief Administrative Officer and Chief Financial Officer
Tom HardingChief Administrative Officer and Chief Financial Officer
As the chief operating officer and chief financial officer, Tom Harding ensures the Foundation’s operations enable it to achieve its mission of reducing death and disease from smoking. Tom oversees all financial and operational functions of the Foundation, including asset management, financial planning and analysis, and accounting.
Tom is a senior financial executive with more than 25 years of experience working for major corporations. His diverse financial experience includes debt and equity capital markets, asset management, financial planning and analysis, financial risk management, and cash management.
Most recently, Tom was the acting treasurer of Time Warner Cable through its merger period with Charter Communications. In this role, he was responsible for the company’s capital structure, direction of debt and equity capital markets activity, interest rate risk management and treasury operations. Previously, he held leadership positions in finance at Time Warner, Inc. and Macmillan, Inc.
Tom is based in Connecticut, United States. He graduated from Virginia Tech with a BS in finance.
Chief Health, Science, and Technology Officer
Farhad RiahiChief Health, Science, and Technology Officer
As the Chief Health, Science and Technology Officer, Dr. Riahi leads the Foundation’s scientific research and innovation effort to accelerate smoking cessation and harm reduction.
Prior to joining the Foundation, Dr. Riahi was a Partner at McKinsey & Company, where he worked with senior healthcare leaders in government; payors and providers; life sciences companies; the World Health Organization (WHO); and other global public health organizations. He has worked in a broad range of health systems, leading strategy, capability building, and advanced analytics efforts to improve population health outcomes. His work particularly focused on:
- Making the best scientific and clinical evidence accessible to inform strategy, policy and resource allocation decisions
- Building effective partnerships across professional boundaries (e.g., clinical and operational leaders; analytics experts and healthcare leaders; public and private sector healthcare leaders).
Previously, Dr. Riahi was the founding Head of Healthcare Systems at Novartis International, where he built the first health systems expert group in the life sciences industry. He and his team designed and supported partnerships with governments to improve population health outcomes; partnered with the Harvard School of Public Health to deliver a health systems leadership development program for Novartis’ senior leaders; and brought a health systems approach to support product and therapeutic area strategy.
Dr. Riahi maintains a part-time clinical practice, working in urgent care and with indigenous populations in northern Canada. He holds a B.S. from the University of Toronto; an M.D.,C.M. from McGill University; and an MBA from the Wharton School.
Program Director, Health and Smoking Control
Ehsan LatifProgram Director, Health and Smoking Control
As program director, Dr. Ehsan Latif is responsible for overseeing the strategy and execution of global initiatives that support smoking cessation and harm reduction.
Dr. Latif has more than 20 years of experience managing the development and implementation of cohesive strategies to achieve public health gains by linking global health priorities to the needs on the ground. Previously, he served as senior adviser for non-communicable diseases and director of tobacco control at the International Union Against Tuberculosis and Lung Disease, managing global teams across India, China, Singapore, Mexico, Bangladesh, Philippines, Vietnam, Pakistan, Brazil and Chad. His work entailed providing leadership for planning, organizing and prioritizing focused interventions for tobacco control to ensure delivery of strategic goals through collaboration.
In his early career, he was responsible for the development of the National Health Policy for Pakistan and served as a main contributor of the non-communicable diseases debate in the early 2000s. His work has since involved capacity building and provision of grants to governments, civil society organizations, universities and researchers. He recently led and managed US$10M program to support policy development for tobacco control in low- and middle-income countries faced with highest burden of disease caused by tobacco use.
Dr. Latif has served on the boards of several public health entities, including The Framework Convention Alliance, the Non-Communicable Disease Alliance, and the Global Smoke Free Partnership. He is also a member of various international groups working on lung health and tobacco control setup under the Framework Convention on Tobacco Control secretariat and the World Health Organization.
Dr. Latif is originally from Pakistan and now resides in Scotland. He holds an MD from Punjab Medical College and an MPH from London School of Hygiene and Tropical Medicine.
Vice President, Chief of Staff
Heather MajewskiVice President, Chief of Staff
In her role as vice president, chief of staff, Heather Majewski oversees the Foundation’s long-term strategy and values to ensure the Foundation remains innovative as it helps smokers who want to quit cigarettes. She has more than 20 years of experience in the health care industry managing and transforming health and wellness organizations.
Before joining the Foundation, Heather was assistant vice president and head of wellness innovation for John Hancock Insurance, where she was instrumental in the development and launch of the John Hancock Vitality insurance solution that rewards people for making healthy choices, such as quitting smoking. She was responsible for identifying growth opportunities for John Hancock through collaboration with academia and corporate partners.
Prior to her wellness innovation role, Heather held numerous strategic actuarial positions at John Hancock where she created and managed wellness solutions designed to improve public health. She also held various leadership and actuarial roles at Swiss Re North America and The Hartford, two global insurance companies.
Heather is from Boston and has a bachelor’s of actuarial science and a master’s of mathematics from the University of Connecticut.
Vice President, Agriculture and Livelihoods
Jim LutzweilerVice President, Agriculture and Livelihoods
Jim Lutzweiler, a public policy and market development expert, is the vice president of agriculture and livelihoods. He has more than 20 years of experience developing public-private partnerships to reduce food insecurity globally, and spent a decade working and living in West and Central Africa while focused on agriculture program design and implementation, market development and policy formulation.
Before joining the Foundation, Jim was senior director of global public policy at PepsiCo where he developed strategies to encourage consumer uptake of healthier food and beverage alternatives. As part of this work, he implemented a shared value partnership business model to promote sales of healthy products by driving positive consumer choice.
Prior to his position at PepsiCo, Jim served as vice president of AARP Foundation, a U.S.-based nonprofit that provides people age 50 and over with programs and services related to housing, hunger, income and isolation. In this role, he focused on addressing the systemic causes of elderly hunger, devising public-private partnerships with the healthcare and retail grocery sectors designed to increase nutrition and reduce food insecurity among older adults. He was also a founding member of the Root Cause Coalition, a diverse group of hospital systems, nonprofits, and corporate partners dedicated to making hunger a health issue embedded within the social determinants of health.
Jim has also served in leadership roles with Joint Aid Management, World Vision and Catholic Relief Services. At Joint Aid Management, he was responsible for oversight of U.S. government grants, corporate and foundation grants, and philanthropic funding, as well as expanding school feeding programs in Ghana and Nigeria. During his time at World Vision, he led the efforts for a unified food advocacy strategy focusing on issues of foreign aid, trade and food aid policy, with an emphasis on policy reform in recipient countries. Jim lived in West and Central Africa while at Catholic Relief Services developing and implementing emergency response food distribution programs, supplemental feeding for vulnerable groups and agricultural recovery.
Jim is originally from New Jersey, United States, and has an MA from Duquesne University in policy analysis, as well as a BA in political science and philosophy from Hope College.
Vice President, Marketing and Communications
Mica WilsonVice President, Marketing and Communications
As Vice President of Marketing and Communications, Mica Wilson is responsible for developing and implementing the Foundation’s integrated marketing strategies across all forms of influence. She oversees all communication platforms, including traditional, social and digital media. Additionally, she provides executive-level vision and strategy for the Foundation’s brand marketing and communications, creating and promoting the core narrative through external communications.
Mica has vast experience leading global health and wellness initiatives, and brokering strong strategic partnerships for non-profits to elevate their awareness and impact. Prior to joining the Foundation, Mica was the Chief of Strategic Partnerships at Girls Scouts of USA, where she identified, secured, and managed national and global partnerships that supported the organization’s strategic plan and revenue goals. She also served as the Vice President of Strategic Marketing Partnerships at The Leukemia and Lymphoma Society (LLS), leading the organization’s engagement with promotional corporate partners through cause-marketing programs and sponsorships.
Earlier in her career, Mica held a number of senior positions during her nine years at PepsiCo, including serving as Director of Public Health. In that role, she was responsible for developing and launching a global health and wellness strategic plan. Mica conducted qualitative and quantitative research to better understand consumer nutrition needs, providing key insights for affordable malnutrition solutions in Africa, India and Southeast Asia. She also partnered with Save the Children, the Gates Foundation, and the World Health Organization (WHO) to promote breastfeeding in Southeast Asia.
Mica lives in New Rochelle, New York. She holds a B.S. from Indiana University’s Kelley School of Business, as well as an MBA from the University of Michigan’s Stephen M. Ross School of Business.