Research and projects regarding quitting or switching

Engage in a three- part project focusing on China including: (i) a critical review of the importance of offering help to smokers to quit or switch; (ii) a study estimating the health and economic benefits of reduced harm products, and the factors affecting initiation, cessation, and switching rates; and (iii) the creation of a reduced- harm products tracking system

A Comprehensive Review of MPOPWER in China and the Estimation of the Impact of Media Communication of MPOWER and Reduced Harm Tobacco Products on Conventional Cigarette Consumption

Jul. 2022

Aug. 2023

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